Keys to a Successful Business
(How To Achieve RAPID Business Growth)
Are you familiar with the intense satisfaction when completing a difficult task, solving a hard problem or achieving the desired outcome? These are all consequences of what I call ‘’pushing work.’’
See there are 2 types of work:
- Pushing work
- Repetitive work
Both of these types of work will help you achieve business and life goals, but you need to be very careful on which you focus on because each type of work will produce different results.
- Consists of solving problems, you don’t know a solution to,
- Requires a lot of testing and failing,
- Can only be performed with deep focus and concentration.
Pushing work delivers results, it creates new opportunities and possibilities.
In essence, it allows you to SCALE YOUR BUSINESS at an incredible speed and only when you can scale, you can achieve your goals.
This type of work only requires 1 thing…
It requires a constant re-examination of your GOAL.
Your goal needs to be extremely specific and it mustn’t be changed until achieved.
Why does it need to be so specific, you may ask…
When you have a very specific goal you can ALWAYS reverse engineer to it.
You can ask yourself – ‘’how can I achieve it’’ or ‘’what do I need to do to achieve it’’ – these are the key questions to quick business scaling.
Asking these questions and always being laser-focused on your goals is EXTREMELY hard, but it pays off.
- Crucial work that keeps your business afloat, examples: customer service, dispatch center, content creation, etc.,
- Easy work to perform and learn,
- Repetitive work will not result in business growth, it will only keep it afloat.
Key to explosive growth
1. Focus on your goal, ask yourself:
‘’What do I need to do to achieve it?”
”What problem do I need to solve?’’
2. Find the problem (example – increase sales) and then focus on finding the solution to it. Finding a solution is simple, in essence, it’s all about testing until you find what works.
3. Find what works
When you have found what works you’re done with Pushing work, now that you have a solution it has turned into Repetitive work.
Now hire someone to do the pushing work, teach them what they need to do and how to do it. Transfer all the repetitive work onto them.
4. Successful Business Scale
Congrats you just successfully scaled your business, now that you solved a problem and have someone doing the repetitive work you can go back to step 1 and do it all over again.
5. Rinse and repeat
The more you can rinse and repeat this process, the faster you’ll grow and scale your business.
The more time you spend performing Pushing work, the more results you’ll get.
Example of how this would actually look like…
Let’s say you’re running a drop shipping, it’s all going well and good, but you want to scale and grow the business to the next level.
At the moment your main advertising is done on Facebook, YouTube and Instagram through a form of content creation, this type of advertising is generating a lot of sales.
The problem, however, is that you’re spending 80% of your time on content creation (Repetitive work), when you really should be focusing on problem-solving and scaling (Pushing work).
Let’s also propose you’re making 50$ per hour doing this.
A smart thing to do here is to hire someone else, who can focus on content creation (Repetitive work) and pay them 15$ per hour.
Doing this will free up 80% of your time.
With the free time you now have, you need to focus on solving the problem.
To find the problem return to your goal and ask key questions:
- What do I need to do to achieve it?
- What problem do I need to solve?
After you find the problem, focus on it and do a lot of trying and testing until you find a solution to it.
After you successfully solve another problem you have just increased your hourly rate from 50$ per hour to 100$ per hour.
But now you’re once again spending 80% of your time doing the repetitive work, so what do you do?
Simple, you once again hire someone for 15$ per hour to do the Repetitive work for you so you can again focus on the Pushing work.
It works like magic.